Infiniti partnered with the Pilgrimage Music Festival to give fans and an up-and-coming artist the chance to shine. We held a competition that allowed the band, "The Shadow Boxers," to perform on our stage. We also hosted Q the Karaoke, an in-car karaoke event that featured their music for fans to sing along to inside an Infiniti. These experiences allowed us to connect with music lovers and showcase the Infiniti brand in a unique and memorable way.
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